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Quotidiani in crescita dell’ 8% (ma in India)

La  diffusione dei giornali su carta è cresciuta di oltre l’ 8% fra 2010 e 2011. Ma in India.

In particolare l’ aumento – spiega Indiatimes – è dovuto a un significativo sviluppo delle vendite registrato dai quotidiani locali, in netto contrasto con le difficoltà che la carta incontra nel mondo occidentale.

Come rileva il 55/o Report annual del  Registrar of Newspapers dell’ India, la diffusion maggiore si registra nello stato dell’ Uttar Pradesh, con 3.671 testate e 70 milioni di copie diffuse, seguito da Delhi, con 1.933 titoli e 52,7 milioni di copie e dal Madhya Pradesh, con 1.243 giornali e 29 milioni di copie.

Lo studio segnala anche una crescita significativa delle testate in dialetti locali. ‘’I quotidiani regionali stanno valutando di creare delle edizioni nella lingua delle comunità più diffuse nelle varie zone del paese, annuncia il Rapporto.